about us 2604

PIECE OF SIGN

ELEVATE YOUR SIGNATURE.

Not just signs.
We craft pieces that become the symbol of your space.

We are on a mission to remove the hesitation and hassle of creating a space—so anyone can bring their ideal space to life, beautifully and quickly.

  • Simple, with no second-guessing
  • High quality, built to last
  • Beautiful — naturally blending into any space, elevating its character

Since our founding, through signage and fixtures that shape spaces, we have pursued the highest standards of quality, aesthetic sensibility, and speed — simultaneously.

Our products are designed to help you launch your space quickly, even in the midst of a busy schedule. Without complex processes or specialized knowledge, you can intuitively select what you need and bring it to life with guaranteed quality.

Because great signage and great products transform space creation itself. Well-designed signage and fixtures streamline decision-making and elevate the overall quality of a space. They change how a place looks and feels in daily operation — and even how the people who stand in that space carry themselves.

Whatever the scale. Whatever the purpose. We aspire to be a trusted partner for everyone who creates spaces.

Since our founding, we've pursued quality, aesthetic sensibility, and speed through signage and fixtures that don't just shape spaces, but elevate them.

Our products make it easy to bring your space to life — without complex processes or specialized knowledge. Intuitive to use, yet refined in outcome, they help you create spaces that feel considered, cohesive, and distinctly yours.

Built from real experience

It started with a simple realization —
running a store shouldn’t be this hard.

Our founder, Koichiro Onda, built KANADEMONO into one of Japan's leading D2C furniture brands before exiting the business. He later founded Anveil Inc. and opened LAOSI, a herbal shop in Shibuya.

That's where the problem became clear. There were no signage options that felt both refined and impactful. Custom solutions were expensive and often a tremendous hassle.

Even after opening, challenges remained — displays didn't come together as envisioned, and key messages weren't communicated clearly.

From that experience, PIECE OF SIGN was created to support physical spaces and help brands express their identity through signage and display.

After building one of Japan's leading D2C furniture brands, our founder, Koichiro Onda, opened a herbal shop in Shibuya.

That's where the problem became clear — there were no signage options that felt both refined and impactful. Custom solutions were costly and complicated, and even after opening, the space didn't fully come together.

From that experience, PIECE OF SIGN was created to help brands shape their spaces and express their identity through signage and display.

LAOSI, Shibuya — the store where PIECE OF SIGN began
LAOSI, Shibuya

Craftsmanship is at the core
of everything we do.
Down to the smallest detail.

Every step of our process is guided by human judgment and skilled hands, carefully refining each piece with attention to detail.

Not just accuracy, but signage that feels right in a space — and is built to last.

Speed and quality should never come at the expense of one another. Both matter. Always.

We hold ourselves to what is often called "Japan Quality" — and take full responsibility for delivering it, every time.

Design Philosophy

Elevating your space — while solving the real challenges storefronts face.

PIECE OF SIGN develops products that harmonize with a space while further elevating its impression.

Functioning reliably in the rhythms of everyday life. Leaving lasting impressions on everyone who visits. Letting that accumulation flow into reputation and discovery.

For unique spaces to endure as valued presences, and to slowly, steadily, take root — that is the design philosophy of PIECE OF SIGN.

Quality Commitment

No compromises — on function, quality, or durability.

Only materials that can withstand demanding conditions — wind, rain, snow, and sun — make it into our products. Each component is carefully selected for its intended use.

There is no room for half measures. We don't settle for anything less than what performs.

Durability isn't optional.
It's fundamental to everything we make.

Only PIECE OF SIGN

Three pillars.
One seamless experience.

01

Design Sensibility

Designed by a team of architects and store owners — combining spatial expertise with real-world retail experience.

Design Sensibility
02

End-to-End Production

From concept to printing and shipping, everything is handled in-house — no middlemen, no unnecessary markups.

End-to-End Production
03

Order Experience

With an intuitive interface designed to eliminate guesswork, customize and order your signage in minutes from any device.

Order Experience

No matter the size or stage of your space,
we're here to support you — with products you can rely on.